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Saturday, March 24, 2018

Facebook creator uses his own social media profile to address polemic

Por Damian

Mark Zuckenberg just recently broke the silence on the Cambridge Analytica controversy by writing on the social media that he is a co-founder of: Facebook. The millionaire businessman took a time to acknowledge that they have the responsibility of protecting the data of their users and made other declarations.

The scandal erupted when The New York Times and the British media reported that Cambridge Analytica tried to influence US voters using information gathered from 50 million Facebook users.

Zuckerberg claims to be occupied comprehending precisely what occurred and how to guarantee a situation like this doesn't happen in the future. The also CEO of the famous social media website went on providing a timeline of events, before laying out three ways Facebook plans to "prevent bad actors from accessing people's information" moving forward.

The corporation will first "investigate all apps that had access to large amounts of information" prior to its 2014 policy change that limited the amount of data apps could access. Developers of apps with doubtful activity will then be exposed to an inspection. Failure to agree to said inspection will result in a ban from the platform. If a developer agrees to the inspection and Facebook finds it "misused personally identifiable information," they, too, will be banned and everyone affected will be alerted.

The second step involves the amount of data developers can access. Facebook is cutting it back. Upon logging into an app, developers will now only gain access to your name, profile picture, and email address. Your data will also no longer be accessible to developers if you haven't used an app in 3 months.

The third and final step comes in the form of a privacy tool that will be displayed on top of everyone's News Feeds beginning next month, allowing users to "revoke those apps' permissions to your data." Zuckerberg clarified this tool already exists within Facebook's privacy settings, but the new placement will ensure "everyone sees it."

"I started Facebook, and at the end of the day I'm responsible for what happens on our platform," wrote Zuckerberg as the world paid close attention to his reaction on the matter.